Aster joins seventh edition of Dubai Fitness Challenge as the Official Healthcare Partner for fourth consecutive year

• Consistent with Dubai's objective to foster a fitness-centric mentality and promote healthier living habits among both residents and visitors, Aster Hospitals, Clinics & Pharmacies in the UAE have united to coordinate a variety of activities. These activities are part of the DP World Kite Beach Fitness Village, facilitated through a specialized booth and First Aid Centre. Additionally, Aster is motivating its employees throughout the UAE to participate in the 30-day fitness challenge. This participation is a crucial component of the broader Aster Wellbeing Initiative, which extends to over 31,200 employees across seven countries.
  
  
  Dubai, UAE: Aster Hospitals, Clinics & Pharmacies are proud to announce their continued support as the official Healthcare Partner for the highly anticipated seventh edition of Dubai Fitness Challenge (DFC). This collaboration marks the fourth consecutive year that Aster DM Healthcare has joined forces with DFC to encourage the community to adopt a healthier and more active lifestyle by committing to 30 minutes of exercise for 30 days. In support of the vision of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of The Executive Council of Dubai, to transform Dubai into one of the most active cities in the world, the month-long initiative will also see Aster employees participate in various activities as a part of the Aster Wellbeing Initiative that is currently running in seven countries.
  
  

Speaking on the ongoing partnership, Ms. Alisha Moopen, Deputy Managing Director of Aster DM Healthcare, said: “At Aster, we have always believed that good health and a healthy lifestyle is the cornerstone of happiness and progress for people and society, and our endeavours as an organisation have always been directed towards ensuring the health and wellbeing of the community and our own Asterians in all the seven countries in which we operate. Over the years, Dubai Fitness Challenge has emerged as an annual initiative which transforms the lives of residents for 30 days, setting in motion a fitness and wellbeing journey for most residents. It has been our privilege to stand alongside HH Sheikh Hamdan’s vision to make the lives of Dubai residents healthier and happier.”

Aster, as the official Healthcare Partner, is fully committed to promoting the health and wellbeing of Dubai residents and visitors as helping them to achieve their DFC 30x30 goals. To facilitate this journey, Aster has established a dedicated booth at the 30-day DP World Kite Beach Fitness Village, offering a range of activities including fitness sessions and interactive games. It will also serve as a platform to introduce a number of wellness products and packages, while Aster’s digital health app myAster will also be available for a live demo. Moreover, Aster Hospitals and Clinics will introduce affordable health check-up, beauty and skincare packages while Aster Pharmacy will showcase its latest range of wellness products. There will also be a chance to win exciting gift hampers and prizes at the booth. Furthermore, the Aster Volunteers Mobile Medical Services unit will be located outside the DP World Kite Beach Fitness Village venue on weekends.

This year, Aster employees in the UAE, led by the Group Leadership team, will be participating in DFC in strength as a part of the group wide Aster Well-being Initiative. With challenges like Walk to Win, Connections that Heal (focused on mental health and well-being) and workshops on stress management among many other initiatives, the organisation is committed to championing good health and well-being amongst its employees.

Aster DM Healthcare is one of the largest integrated healthcare providers in the GCC and India, which serves all segments of the population through its brands – Aster, Medcare and Access. The company recently ventured into wellness and holistic healing with Wellth – region’s first integrated holistic wellness centre backed by global experts like Dr. Deepak Chopra and Dr. Frank Lipman.

About Aster DM Healthcare:

Aster DM Healthcare Limited is one of the largest private healthcare service providers operating in GCC and in India. With an inherent emphasis on clinical excellence, we are one of the few entities in the world with a strong presence across primary, secondary, tertiary, and quaternary healthcare through our 33 hospitals, 127 clinics, 527 pharmacies* and 229 labs and patient experience centers in seven countries, including India. We have 31,222 dedicated staff including 3,998 doctors and 9,204 nurses across the geographies that we are present in, delivering a simple yet strong promise to our different stakeholders: “We’ll treat you well.” We reach out to all economic segments in the GCC states through our differentiated healthcare services across the ‘Aster’, ‘Medcare’ and ‘Access’ brands.

*Including 255 Pharmacies in India operated by Alfaone Retail Pharmacies Private Limited under brand license from Aster