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Burjeel and Leejam JV to open 60 premier physiotherapy centers in KSA
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Abu Dhabi-based Burjeel Holdings has joined hands with Saudi Arabia’s Leejam Sports Company to launch PhysioTherabia, a network of advanced physiotherapy, rehabilitation, and wellness centres across Saudi Arabia.
The collaborative endeavor strives to establish a distinctive model within gym settings for premium physiotherapy, rehabilitation, and wellness offerings, initiating operations at four Riyadh venues: Olaya View Fitness Time, Al Munsiyah Men’s Gym, Al Munsiyah Ladies Gym, and Al Taawon Men’s Gym.
As many as 60 PhysioTherabia centres will be established within and outside Leejam Sports’ gyms (Fitness Time) across the Kingdom. Sixteen news centres are scheduled to launch soon, including 10 in Riyadh, two in Jeddah, and one each in Dammam, Al Khobar, the Northern Region, and the Southern Region.
The launch marks a milestone in Burjeel’s international expansion strategy. By 2027, the network of 60 PhysioTherabia centers is expected to contribute at least AED600 million ($163.4 million) to the Group’s revenue with a 30%+ EBITDA margin.
PhysioTherabia will supplement efforts to bring Saudi Arabia into the ‘Exercise is Medicine’ Global Health Network, a global health initiative managed by the American College of Sports Medicine (ACSM).
The centres will also offer a comprehensive range of specialised services, including musculoskeletal rehabilitation, neurological rehabilitation with robotics, pediatric rehabilitation, sports injury rehabilitation, spinal and back rehabilitation, and hyperbaric oxygen therapy (HBOT).
During the launch, Dr Shamsheer Vayalil, Founder and Chairman of Burjeel Holdings, met Prince Faisal bin Bandar bin Abdulaziz, Governor of the Riyadh Region, and provided insights into the services, medical equipment, and clinical expertise these centres offer.
Abdulmohsen Al Ashry, Regional CEO of Burjeel Holdings, commented: “Our mission is to maximise the accessibility of high-quality healthcare services across the region.
Through PhysioTherabia, we aspire to carve a niche in delivering advanced physiotherapy, rehabilitation, and wellness services, redefining the industry and paving the way for a healthier and more prosperous future.
“By launching our centres in the Kingdom, we look forward to supplementing its vision to become a global sports and healthcare hub.”
Shadan Alsagri, Deputy CEO of Leejam Sports Company, added: “The launch is a major step in consolidating the Kingdom’s position as a leading global centre for advanced physiotherapy, rehabilitation, and wellness services.
“As a leading provider of fitness services in the Kingdom, we are delighted to add these new service lines to our range of offerings and services, through which we seek to improve the quality of life and guide society towards a healthy lifestyle.”
PhysioTherabia’s new rehabilitation technologies include imoove, Gait analysis, and Lokomat, which will bring real-impact solutions to patients suffering from conditions such as strokes, multiple sclerosis, Parkinson’s, and other neuromuscular diseases.
Source: arabianbusiness