Riyadh to host Active Industry exhibition in 2025

IEG Middle East, renowned for organizing Dubai Active Industry, the foremost health, fitness, and wellness trade show in the Middle East, is set to launch Riyadh Active Industry 2025.

This initiative represents a significant development in Saudi Arabia's fitness sector.

Scheduled to take place from February 20-21, 2025, and co-located with the Riyadh Muscle Show, the two-day event will serve as a hub for fitness professionals in Saudi Arabia.

The organizers anticipate involvement from over 100 top brands spanning various sectors including equipment, technology, gym operations, wellness, and recovery.

Riyadh Active Industry 2025 aims to present the latest products, services, and innovations within the industry.

Brands and attendees will have numerous opportunities to forge connections with key buyers, distributors, and retailers from the GCC and beyond.

This will be facilitated by a networking app, a VIP buyers lounge, and other networking tools.

On February 21, 2025, Riyadh Active Industry will host the XPRO Summit Riyadh. This summit is tailored for personal trainers and fitness coaches, offering a chance to learn from world-class trainers, gain hands-on experience, and explore the newest trends in the industry.

Additionally, the event will introduce the Women in Fitness Forum (WFF), aimed at promoting positive change within the industry.

Rachel Chatham, the exhibition director for IEG Middle East, commented, "Riyadh Active Industry will meet the Kingdom's strong demand for a platform where leading industry brands can display their full range of products and services to key decision-makers across Saudi Arabia.

With a strong focus on education, nurturing emerging talent in the region, and providing dedicated networking and meeting opportunities, the event will connect the KSA fitness and wellness industry with the global market, marking a pivotal moment in one of the world's fastest-growing fitness sectors.

"At the core of this debut event will be the innovative Women in Fitness Forum, celebrating the achievements of female leaders within the Kingdom and the broader GCC wellness market, showcasing their positive and transformative impact on the Kingdom's socio-economic evolution."

Since its establishment in 2019, Dubai Active Industry has become a leading entity in the fitness trade show sector.

Organizers at IEG believe that Riyadh Active Industry 2025 will continue this legacy, solidifying Saudi Arabia's status as a significant player in the global health and wellness industry.

Source: exhibitionworld

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